GOOD LUCK DELUXE

What do the following all have in common with each other?

jerry falwell ; halo 3 beta ; melinda doolittle ; kim kardashian ; preakness ; shrek the third ; taylor swift ; phoenix suns ; yolanda king ; presidentielle 2007 ; bayrou

Or how about these words and phrases:

taylor behl
mark mangelsdorf
disney channel.com/wish - Wish Gone Amiss
www.disneychannel.com/wish - Wish Gone Amiss
disneychannel.com/wish
buell 1125r
21 pounds in 21 days
azazel1944
trisha panchakarma
generic5.daw

According to Google Zeitgeist and Google Hot Trends, the above keywords and search phrases have made Google’s most popular list.

Yep, that’s what we around the world seem to value the most recently and currently.
I don’t think there’s one charity or philanthropy term on either of those lists.
It’s quite shocking, isn’t it?

Other popular searches, according to Hot Trends, have been:

bonethis.com
lowes.com/katrina cottage
mileyworld.com/vip
www.mileyworld.com/vip
bigidea.cnbc.com
hqent.net
www.disneychannelgames.com
disneychannelgames.com
shredderman rules.com
shreddermanrules.com
terapon adhan
suzana serbian
disney.com/corbin
kellemarie.com
www.kellemarie.com
azazel1944 deviantart
azazel1944
southwestern poplars
footwear association essay contest
www.iihs.org4
generic5.jmy
olivia aull
lisa stebic
erumai panni
bigevent.cnbc.com

As of August 12, 2007, Google’s Hot Trends listed these as the most popular:

1. monowi nebraska
2. merv griffin
3. under the sign of saturn
4. david hardman
5. sensational kiri
6. the man with the golden arm
7. markos moulitsas
8. kenny o donnell
9. falmouth road race
10. dominican day parade
11. thirteen days
12. chicago distance classic
13. adrian grenier
14. coq10
15. high point church
16. leadville 100
17. country whose leader has competed in five winter olympics
18. carytown watermelon festival
19. do my stuff
20. telegraph cove
21. cuban missile crisis
22. ky lottery
23. kentucky lottery
24. huckabee
25. thomas leyshon iii
26. charles stuart
27. blackwater usa
28. david kelley
29. mien
30. montgomery county fair
31. steelers browns pictures
32. ultrex 10 piece stainless steel cutlery set
33. redcloud
34. cuarto grande
35. kylottery.com
36. trepan
37. life expectancy
38. portland bridge pedal
39. cape fear 1962
40. hurricane flossie
41. mike huckabee
42. nick.com/tak
43. while you were sleeping
44. avs forum
45. domystuff.com
46. www.kylottery.com
47. king arthur
48. shopheaders.com
49. haley s hints
50. knoxville nationals
51. shooting stars
52. cat stevens
53. long island balloon festival
54. meteor shower
55. bay of pigs
56. perseid
57. straw poll
58. rehoboth fair
59. stephen ames
60. niagara air show
61. 2002 literature nobelist kertesz
62. farmington polo grounds
63. fever frenzy
64. perseus constellation
65. jaison biagini
66. duralogtwins
67. mitt romney
68. patrick sylvester
69. composer franz
70. 1987 kubrick film
71. u.r.i.
72. crow constellation
73. chaim potok
74. capital of france s aube department
75. hiram walker
76. the memory of trees
77. traditional english festival
78. african grassland
79. spiritual path in hinduism
80. pride and prejudice beau
81. 2006 kentucky derby winner
82. eelpout
83. santana como va
84. actress vardalos
85. white noise author
86. northernmost borough of london
87. beethoven s third
88. tiberius claudius nero
89. south pacific role
90. three tall women
91. fan tutte
92. exempli gratia
93. tarot suit
94. centaur s head
95. aussie tennis player
96. onomatopoeic
97. goat god
98. elongated marine fish
99. star in cygnus
100. twin peaks jack

As of October 7, 2007:

1. chicago marathon
2. twin cities marathon
3. joseph addai
4. portland marathon
5. elecam
6. trent green
7. jane froman
8. elephant sanctuary
9. now and then
10. mit blackjack team
11. lasalle bank marathon
12. wsj.com/loveandmoney
13. indianapolis newspaper
14. milwaukee marathon
15. minneapolis marathon
16. chronicles of riddick
17. actress blakley
18. s.i. scars
19. tcnj shooting
20. essential document locator
21. steamtown marathon
22. galero
23. army ten miler
24. castro street fair
25. kffl
26. derrick mason
27. marvin harrison
28. todd heap
29. crandon wi
30. george steinbrenner
31. chicago marathon 2007 results
32. lds conference
33. card counting
34. christoffel golden
35. chicagomarathon
36. tara fowler
37. matt moore
38. conference bingo
39. elephant cam
40. baa half marathon
41. indianapolis colts
42. nfl inactives
43. crandon shooting
44. general conference
45. ahman green
46. geoduck
47. oktoberfest harvard square
48. tony dow
49. crandon wisconsin
50. leave it to beaver
51. novelist calvino
52. sarah feuerborn
53. columbus day parade
54. cornmeal mush
55. nfl injury update
56. lds.org
57. laurence maroney
58. nfl sopcast
59. david horowitz
60. hugh beaumont
61. playhouse disney/halloween
62. joseph addai injury report
63. saving silverman
64. byu tv
65. detroit lions radio
66. claudio costa
67. gooey duck
68. indy colts
69. ea sports fantasy football
70. heatherette
71. jerry mathers
72. i am sam
73. bands of america
74. addai week 5
75. www.chicagomarathon.com
76. henry b eyring
77. where did the first dog cloning take place
78. meghan o sullivan
79. fanball
80. barbara billingsley
81. calvin johnson
82. houston dynamo
83. alicia witt
84. donna rice
85. robertson stadium
86. indianapolis star
87. joe torre
88. mikeninetwo
89. chicago marathon street closures
90. glowing mountain dew
91. jose ernesto medellin
92. jim harbaugh
93. mcdonalds monopoly codes
94. deanna durbin
95. wendy venturini
96. taste of charleston
97. the last samurai
98. lakefront marathon
99. steelers radio
100. alameda flea market

But what about:

www.mypharmacentral.com
mypharmacentral.com

Do some of those terms look like Chinese or Greek to you?

Folks, if you want to stay in the loop of what’s hot this very moment,
Google’s Hot Trends is your friend.

There is a river, OK - an OCEAN - of information floating about the Internet on how to increase your site’s traffic and make money blogging.

Most of those information sites, though, make me cross-eyed and weary.

I didn’t have much luck with increasing my site’s statistics and profitability until I took the sage advice of Paula Neal Mooney, the ultimate blogging guru.

If you’re a blogger or an aspiring blogger and you’ve been wondering:

1. How can I make money as a blogger?
2. How can I increase site traffic (increase blog traffic) and get more readers?
3. How can I attract loyal readers - repeat readers?
4. Is Google AdSense effective? Is Chitika eMiniMalls effective?
5. What is the best way for a blogger to earn money?
6. What is Search Engine Optimization (SEO)?
7. What is the best way to optimize my site?
8. Where do I even begin with blog advertising?
9. How much money do bloggers earn?
10. Is there a detailed list of blogger salaries anywhere? (Yep, right on Paula’s blog!)
11. How can I get more site exposure in other media formats?
12. How can I improve my blog ranking?
13. What’s the best way to make use of bookmarking sites like Digg (how to get Dugg) and Technorati?
14. How can I make a free website?
15. I need advertisers. How can I attract advertisers?
16. What is AdBrite?
17. What are Google AdWords?
18. How can I sell my blog?
19. What is BlogHer?
20. What is cost-per-click (cpc)?
21. How can I get PayPal donations on my site?
22. What is ghost blogging?
23. What is Swag?
24. What is Squidoo?
25. What is Google AdSense?
26. What are other ways I can make money online or make money from home?
27. I want to watch TV online for free. Which free TV shows can I watch online? Is www.watchtv.de good? What about www.makemewatchtv.com , www.broadcast-live.com/television , or www.worldtvpc.com ?

Paula Mooney’s exceedingly resourceful blog says in its header, “I help bloggers make money, get readers and increase blog ranking.”

I attest that this is true!

My own site’s traffic has greatly improved since employing some of the fabulous blogging optimization techniques that Paula has freely offered.

Ms. Mooney certainly has a knack for this blogging thing. She’s so GENEROUS with her valuable information, too.

Simply fantastic!

Venture capitalists, private investors, angel investors, and the like…

If the following list of words and terms mean anything to you, or if perhaps you are just starting out in the world of venture capitalism and would like to become more acquainted with the lingo of your industry, check out VC Experts.

VC Experts is a great resource for all of you venture capitalists and investors, whether you’re brand new to the industry, or an ace. Check out the VC Experts Glossary, their online Encyclopedia, bookstore, community forum, and more!

Since I have quite a knack for sleuthing stuff out, this post is only the tip of the iceberg when it comes to my venture capital finds. I can help you get an edge over your competitors! Stay tuned here, because I’m just warming up.

“A” Round
Accredited Investor
Accrued Interest
Acquisition
ACRS
Adjustment Condition
ADR
Advisory Board
Allocation
Alternative Assets
Amortization
AMT
Angel Financing
Angel Groups
Angel Investor
Antidilution provisions
Appraisal
Archangel
Asset
Asset-backed loan
Automatic conversion
Average IRR
“B” Round
Balance Sheet
Bankruptcy
Barbell Strategy
BATNA (best alternative to a negotiated agreement)
Bear Hug
Benchmarking
Best Efforts
Blue Sky Laws
Book Value
Bootstrapping
Bridge Financing
Broad-Based Weighted Average Ratchet
Brokers
Burn Out / Cram Down
Burn Rate
Business Development Company (BDC)
Business Plan
Business valuation
CAGR
Call Option
Capital (or Assets) Under Management
Capital Call
Capital Gains
Capitalization Table
Capitalize
Captive funds
Carried Interest
Cash Position
Catch-up
Chapter 11
Chapter 7
Chinese wall
Clawback
Closed-end Fund
Closing
Co-investment
Co-Sale Provisions or Rights
Collar Agreement
Committed Capital
Committed Funds or Raised Funds
Commodities Exchange Act
Commodity Futures Trading Commission
Common Stock
Company buy-back
Consolidation
Conversion Ratio
Conversion Rights
Convertible Security
Corporate Bond
Corporate Charter
Corporate Venturing
Corporation
Covenant
Cumulative Dividends
Cumulative Preferred Stock
Cumulative Voting Rights
Deal Flow
Deal Structure
Deficiency Letter
Demand Rights
Depreciation
Dilution
Dilution Protection
Director
Disbursement
Disclosure Document
Dissolution
Distressed debt
Distribution
Diversification
Dividend
Down Round
Drag-Along Rights
Due Diligence
Early Stage
EBITDA
Economies of Scale
Elevator Pitch
Employee Stock Option Plan (ESOP)
Employee Stock Ownership Plan
Equity
Equity Kicker
ERISA
ERISA Significant Participation Test
Evergreen Promise
Exercise price
Exit Strategy
Exiting climates
Exits (AKA divestments or realizations)
Factoring
Final Regulation
Finder
First Close
First Refusal Rights
Flipping
Flotation
Follow-on funding
Forced Buyback
Form 10-K
Form 10-KSB
Form S-1
Form S-2
Form SB-2
Founder Vesting
Founders’ Shares
Free cash flow
Full Ratchet Antidilution
Fully Diluted Earnings Per Share
Fully Diluted Outstanding Shares
Fund age
Fund Focus
Fund of funds
Fund Size
GAAP
Gatekeeper
GDR’s
General Partner (GP)
General partner clawback
General Partner Contribution
Golden Handcuffs
Golden Parachute
Harvest
Hockey Stick Projections
Holding Company
Holding Period
Hot Issue
Hurdle Rate
Incubator
Information Rights
Initial Public Offering (IPO)
Institutional Investors
Intellectual property
Investment Bankers
Investment Company Act of 1940
Investment Letter
IRA Rollover
IRR
ISO
Issue Price
Issued Shares
Issuer
J-Curve Effect
Key Employees
Key man clause
Later Stage
Lead Investor
Lemon
Leveraged Buyout (LBO)
Lifestyle firms
Limited Partner (LP)
Limited partner clawback
Limited Partnerships
Liquidation
Liquidation Preference
Liquidity Event
LLC - Limited liability company
Lock-up Period
Lower quartile
Management buy-out (MBO)
Management Fee
Management Team
Mandatory Redemption
Market Capitalization
Market Standoff Agreement
Merchant banking
Merger
Mezzanine Financing
Middle-Market Firms
Mutual Fund
Narrow-based weighted average ratchet
NASD
NASDAQ
NDA (Non-disclosure agreement)
Net Asset Value (NAV)
Net Financing Cost
Net income
Net IRR
Net Present Value
Net present value (NPV)
New Issue
Newco
No Shop, No Solicitation Clauses
No-fault divorce
Non-Compete Clause
Non-Compete Covenant
Non-accredited
NYSE
Open-end Fund
Option Pool
Original Issue Discount
OTC
Outstanding Stock
Oversubscription
Oversubscription Privilege
Paid-in Capital
Pari Passu
Participating Preferred
Participation
Partnership
Partnership agreement
Pay to Play
Penny Stocks
Piggyback Registration
PIK Debt Securities
PIV
Placement Agent
Plain English Handbook
Plum
Poison Pill
Pooled IRR
Portfolio Companies
Post-Money Valuation
Pre-Money Valuation
Preemptive Right
Preference shares
Preferred Dividend
Preferred return (AKA Hurdle Rate)
Preferred Stock
Private Equity
Private investment in public equities (PIPES)
Private Placement
Private Placement Memorandum
Private Securities
Profit and Loss Statement
Prospectus
Put option
QPAM
Ratchet
Recapitalization
Reconfirmation
Red Herring
Redeemable Preferred Stock
Redemption
Registration
Registration Rights
Regulation A
Regulation C
Regulation D
Regulation D Offering
Regulation S
Regulation S-B
Regulation S-K
Regulation S-X
Reorganization or Corporate Reorganization
Restricted Securities
Restricted Shares
Revlon Duties
Right of First Refusal
Rights Offering
Risk
Rule 144
Rule 144A
Rule 147
Rule 501
Rule 504
Rule 505
Rule 506
S Corporation
SBIC
SBIR
Secondary funds
Secondary Market
Secondary Sale
Securities Act of 1933
Securities Act of 1934
Securities and Exchange Commission
Seed Money
Seed Stage Financing
Senior Securities
Series A Preferred Stock
Shell Corporation
Small Business Administration (SBA)
Small Business Innovation Development Act of 1982
Special purpose vehicle
Spin out
Staggered Board
Statutory Voting
Stock Market
Stock Options
Strategic Investors
Structured Note
Subordinated Debt
Subscription Agreement
Sweat Equity
Syndicate
Syndication
Tag-Along Rights / Rights of Co-Sale
Takedown Schedule
Target Multiples
Tax-free reorganizations
Tender offer
Term Sheet
Time Value of Money
Trade sale
Tranche
Treasury Stock
UBTI
ULPA
Upper quartile
Variable Cost
Venture Capital
Venture Capital Financing
Venture Capitalist
Vesting schedules
Vintage Year
Voluntary Redemption
Voting Right
Wall Street
Warrant
Wash-Out Round
Weighted Average Antidilution
Williams Act of 1968
Workout
Write-off
Write-up/Write-down

Information is golden. It’s sweet!

It may not be news to some of you that mogul Taysha Smith Valez (TSV), of
H. Couture Beauty entrepreneurship fame, sold a tube of the world’s most expensive diamond-encrusted mascara and lipstick for $14 million.

Well, it’s news to me!

Here’s what I thought was one of the shameless culprits. It’s actually a tube of TSV’s $589 Socialite mascara:

That’s just crazy. But good crazy! I mean, how many of us, if we had the smarts and resources to pull off such a deal, wouldn’t do the same thing?

Oh go ahead. Hem and haw about giving to the poor, shameful gluttony, and greed.
But do any of us know exactly what Ms. Valez did with her profits? Do we know for sure that she hasn’t and isn’t giving to the poor?

Most people immediately judge prosperous folks as being thoroughly self-serving. I don’t judge anyone of a high net worth. I’m not with them 24/7 monitoring what they do with their money, nor should I be. Is it really my business…or yours?

If I had the savvy to create and sell a tube of diamond-studded mascara for a ridiculous sum of cash, don’t think I wouldn’t.

For those who have a problem with other folks making bank, try minding your own business and maybe you’ll come up with a lucrative idea or two…and then we can talk about you.

Or better yet…

Instead of bumping your gums, make yourself useful and ask her PR rep if Taysha is still giving entrepreneurial seminars via The Learning Annex.

Folks, I’m off to figure out how to coat this blog in platinum and sell it to the highest bidder!

I’ve had the privilege of getting my hands on the list early, folks. I think I may even be the first to break the story over the weekend before it hits newsstands on Monday. What luck!

Below you will find a list of the top 50 wealthiest individuals in Los Angeles - 41 of whom live right here in Los Angeles! If money moves you, and you’re curious about who’s doing what, check out the list below!

L.A. is home to the rich and famous and not-so-famous, but $118.3 billion dollars are represented by 50 people here! The Los Angeles Business Journal will be naming
the definitive list of who’s who in L.A. with its 50 Wealthiest Angelenos annual issue (on newsstands Monday, May 28th).

With 41 billionaires, this list contains Hollywood hot shots such as David Geffen (#4), Steven Spielberg (#11), and Roy Disney (#33), but also some Angelenos famous in their own industries such as pharmaceutical’s Patrick Soon-Shiong (#7), supermarket’s
Ron Burkle (#9), real estate’s Ed Roski Jr. (#12 at 2.6 billion), Chief Executive of Majestic Realty Co., one of the nation’s oldest and largest privately held real estate companies and commercial developers in Southern California. Also, commercial real estate developer Rick Caruso debuts on the list at #37 this year.

Entertainment and real estate were the two most common sources of wealth among L.A.’s wealthiest, with some benefiting from both.

There is also a worldwide trend…Forbes recently calculated that there are 946 billionaires worldwide. 41 of them live here in L.A.! It is astonishing that the power and wealth has risen to such a level that you can’t even get to the top 40 without being a billionaire! Five more billionaires have been added since last year’s Los Angeles Business Journal list was released.

These are the true power brokers in Los Angeles.

TOP 50 WEALTHIEST LOS ANGELENOS

1. Kirk Kerkorian $16.1 billion

2. Sumner Redstone $8.4 billion

3. Eli Broad $6.5 billion

4. David Geffen $4.5 billion

5. David Murdock $4.5 billion

6. Haim Saban $4.1 billion

7. Patrick Soon-Shiong $3.7 billion

8. Steven Ferencz Udvar-Hazy $3.6 billion

9. Ron Burkle $3.4 billion

10. A. Jerrold Perenchio $3.1 billion

11. Steven Spielberg $3.1 billion

12. Ed Roski Jr. $2.6 billion

13. Tom Gores $2.5 billion

14. John Tu $2.4 billion

15. John E. Anderson $2.32 billion

16. Bradley Wayne Hughes $2.3 billion

17. Alfred E. Mann $2.1 billion

18. Franklin Otis Booth Jr. $2 billion

19. Barbara Davis $2 billion

20. Charles T. Munger $2 billion

21. Anthony Pritzker $1.8 billion

22. David Hearst Jr. $1.7 billion

23. George Randolph Hearst Jr. $1.7 billion

24. Alan Casden $1.6 billion

25. Louis Gonda $1.6 billion

26. Merv Griffin $1.6 billion

27. Gary Michelson $1.52 billion

28. Leslie Gonda $1.4 billion

29. Alec Gores $1.4 billion

30. Michael Milken $1.4 billion

31. Donald Sterling $1.4 billion

32. Robert Addison Day Jr. $1.37 billion

33. Roy E. Disney $1.35 billion

34. George Joseph $1.3 billion

35. Stewart Resnick $1.3 billion

36. John Shea $1.3 billion

37. Rick Caruso $1.2 billion

38. William Barron Hilton $1.2 billion

39. Frank & Jamie McCourt $1.1 billion

40. Jeffrey Katzenberg $1 billion

41. Peter Lowy $1 billion

42. Stephen L. Bing $970 million

43. Lowell J. Milken $970 million

44. Frederick “Ted” Field $950 million

45. Neil Kadisha $900 million

46. Tom Werner $895 million

47. Aubrey Chernick $845 million

48. Guilford Glazer $820 million

49. Michael Eisner $790 million

50. Ming Hsieh $715 million

Now ladies, don’t e-mail me asking me which men are single -
because THAT, I DO NOT KNOW!!!

Remember that the detailed list with a bio of each person will be found on newsstands in MONDAY, MAY 28th’s edition of the Los Angeles Business Journal or online at: www.labusinessjournal.com.

You may have already seen this photo of Bill Gates and his crew way back when, but this is my first time seeing it. I’m sure it’s new to some of you.

Wow.

Bill Gates is the manifestation of the phrase, “Don’t judge a book by its cover.”

So be honest…would you have invested in Microsoft after seeing this gang?

With all the hoopla lately about the new $1 coin that was recently released by the U.S. Mint, I wonder how receptive U.S. citizens will be to this.

These new coins have former President George Washington’s face imprinted on them. Every three months, a new president’s face will be embossed on the coins.

Does anyone really care?

Maybe I sound a tad bitter about this news because I recently accidentally handed a cashier a $1 coin instead of a quarter, and realized it when I got home. Hey folks,
guess who was out of a dollar?

I get mad when someone hands me one of those dollar coins instead of a dollar bill. The undue stress those coins cause when envisioning spending them in a store and possibly having to prove that it’s valid currency is just too much! It’s like selling a used car. You feel so shady passing one of those coins to someone.

I used to gripe that the U.S. Mint should make the $1 coins 3x as big as a quarter, paint them red - something. Only then would I shout with glee. The U.S. Mint must have read my mind, because these new coins are now a golden color.

Here’s an official picture of the new coin.

What are your thoughts on this? Are you eager to use these coins, or do you prefer paper currency?

Let’s cut to the chase. Here is a link to CNN’s site which features
Fortune Magazine’s Best Jobs in 2007 list.

I reckon a few of you read my blog from work. Those of you who are reading Good Luck Deluxe from your job, a certain percentage of you hate your jobs.

Some of you may even be in toxic work conditions with maniac bosses who terrorize you, or work directly with psychic vampire co-workers.

Or maybe you work for a company that lets the higher-ups take all the credit for your work; and they don’t even have good coffee in the breakroom, let alone Krispy Kreme doughnuts on Fridays. Believe me, I understand.

It’s time for a new job.

The Fortune Magazine list is clear, concise, and organized. It clearly shows just why certain companies were chosen as being “the best.”

Google and Whole Foods made the list, and I wholeheartedly agree. I know people who work for both companies and they are very satisfied working for them. I mean, what’s not to love about Whole Foods? I live in that store!

Fortune’s list details the pay, benefits, bonuses, best jobs for women and (I despise this term) “minorities,” or people of color.

So quit yer whinin’ and get busy!

I recently learned about a couple of wonderful, socially-conscious endeavors that Manuela Testolini Nelson has pioneered in order to do her part in improving the world. It had me a little misty-eyed.

Gamillah, Inc., founded by Manuela Testolini Nelson, is a socially-aware, for-profit business with a social responsibility component. Gamillah seeks to essentially bring the best of all worlds together in the mission of positively impacting, supporting, and protecting the communities it serves.

Gamillah, Inc. is a sincere mesh of business and global values and is a concept that makes one wonder, why don’t more corporations do this? By its emphasis in incorporating beauty into this endeavor, it is an ideal social model and corporation.

In a Perfect World (IAPW), Ms. Testolini Nelson’s children’s foundation, is a national, non-profit organization that is devoted to empowering children and equipping them with the tools to eventually become benevolent, socially responsible leaders. We could certainly use more of this in the world.

Manuela has covered all of the essential bases!

With an intriguing blend of cultures in her own blood, herself a woman of Egyptian-Italian heritage, Manuela knows the power and potential of uniting cultures through common denominators such as philanthropy, art, and social programs, as well as supporting several non-profit organizations. The epitome of beauty!

Gamillah, Inc. creates products (including aromatherapy candles); and offers a range of community-oriented resources and services. Way to go, Manuela!

My previous post on billionaires Oprah and Warren Buffett, and various ramblings on Jamaica have set an excellent backdrop for me to segue into writing about a clever quote that I find to be pretty profound.

I came across this powerful quote by Michael Lee-Chin, the billionaire Jamaican/Canadian CEO of AIC Limited (a Canadian mutual fund), and Chairman of the National Commercial Bank of Jamaica.

In his interview in the Jamaica Gleaner, Mr. Lee-Chin said:

“Yes, the centrepiece for my decision-making is that you invest in things you understand. I know the Caribbean and Jamaica. Also, to create wealth, you have to buy something inefficient and make it more efficient.”

How many times have people fallen for get-rich-quick schemes that they know nothing about, or have beaten themselves up for not having the “get up and go” to turn a random business endeavor into something solid?

What if they were to instead do what they truly understand? Hmm…